BUSINESS BRILLIANCE
  • Home
  • Programmes
    • Citizenship Brilliance
    • Relationship Brilliance
    • Leadership Brilliance
    • Mindfulness Contraindications
  • Stories
    • Lori's Story
  • Ideas
    • A to Z of Bias
  • Contact

A to Z of Bias

#30: Context Effect

21/1/2021

0 Comments

 
Picture
Bias number 30 is known as the context effect. This cognitive bias illustrates the ways in which a person’s environment affects perception of a stimulus such as an image, sound or object.

The context effect uses a top-down approach to analysing environmental information, meaning that people will base analysis on prior knowledge to make assessments on their experience of their surroundings. In essence, people are drawing on past experiences to infer conclusions about their present encounter with the stimulating object.

Click here to read the rest of the article.
0 Comments



Leave a Reply.

    Lori west

    Mental health champion, coach, teacher, author

    Archives

    February 2021
    January 2021
    December 2020
    November 2020
    October 2020
    September 2020
    August 2020
    July 2020

    Categories

    All

    RSS Feed

​20-22 Wenlock Road
London N1 7GU
+44 (0) 7770 918275
info@businessbrilliance.co.uk

Read our privacy policy here.
About Business Brilliance Professional Development Ltd
Training and coaching provided by Business Brilliance™ Professional Development is the result of consolidating 25 years' learning and practical experience in the fields of marketing communications, psychotherapy, coaching and personal development. Business Brilliance designs and delivers applied mindfulness programmes that cultivate a virtuous health and wealth circle for ambitious business leaders and organisations.

Copyright© 2021 by Business Brilliance Professional Development Ltd • All Rights Reserved​
  • Home
  • Programmes
    • Citizenship Brilliance
    • Relationship Brilliance
    • Leadership Brilliance
    • Mindfulness Contraindications
  • Stories
    • Lori's Story
  • Ideas
    • A to Z of Bias
  • Contact